9K Elite Lures
Work created while working full-time at Vala Marketing.
My Role
- Brand Development
- Logo Design
- Brand Style Guides
- Visual Identity Systems
- Collateral, Print, & Packaging
- Point of Purchase Design
- Website Design
- E-commerce Development
- UX/UI Design
- Wireframing & Prototypes
Overview
Hand Made. Hand Crafted.
9K elite lures came to Vala to update its logo and develop an easy-to-use eCommerce store that would feature all 9K Elite Lures products for direct sale to consumers. The brand had a niche following because of the quality, handmade products at a great price point. The object here was to convey a professional and reliable brand to the advent fisherman and pros alike.
